Join Our Affiliate Program

We invite publishers, streamers, affiliates and marketing partners to join our affiliate programme. We work with a wide range of partners to drive high-quality traffic to our UK-facing offering, and we focus on clear commercial terms, reliable reporting and practical promotional support. If you are looking for a straightforward partnership with professional support, we want to hear from you.

Programme purpose

Our affiliate programme is designed to create mutually beneficial partnerships. We provide partners with the commercial flexibility and operational tools needed to promote our casino and sportsbook content to UK audiences while ensuring responsible and compliant behaviour. The programme is suitable for performance marketers, content creators and comparison sites that drive engaged players.

Partnership benefits

Partners receive personalised account management, a selection of promotional assets and access to tracking dashboards. We prioritise transparent communication, timely reconciliations and practical advice on campaign optimisation. Our goal is to make it straightforward for partners to monetise their traffic and scale activity with predictable processes and ongoing support.

Commission structure

We offer flexible commission models to suit different partner types and traffic profiles. Models include revenue share, CPA and hybrid arrangements. Specific terms are agreed during onboarding and can be tailored by traffic source, geography and compliance requirements. All commercial terms are documented in the partner agreement.

Payments and invoicing

Payment frequency and methods are agreed at signup. We operate a clear invoicing and payment schedule with routine reconciliations. Payment timing is set out in the affiliate agreement so partners can plan cashflow and campaign budgets.

Tracking and reporting

Partners get access to a reporting interface that provides campaign performance metrics, player activity summaries and conversion data. Reports support practical optimisation and monthly statements. If you need custom reports or clarification, your account manager will assist with reconciliations and performance queries.

Marketing tools and support

We supply a range of creatives and promotional formats, including banners, text links, deep links and campaign landing pages suitable for desktop and mobile. Creative packs are refreshed regularly, and technical support is available for integration, tracking setup and creative customisation. Partners can request bespoke assets through their account manager.

Long-term cooperation

We focus on building long-term relationships based on transparency and fair dealing. Performance reviews, seasonal planning and revenue optimisation sessions are offered to active partners. We expect compliant traffic and honest promotion, and in return we offer predictable commercial treatment and responsive partner support.

To get started or to request media kits and terms, contact our affiliate team at [email protected].